Josh Fechter

Looking for the best medical writing certification courses? You’re at the right place then. Medical writing is a profession that involves the creation of scientific research documents, and a writer with a medical writing certification creates these documents. The demand for qualified medical and health writers who can interpret complex research, statistical, and clinical data and alter the information for investors, regulators, the medical community, and the general public is...

Consumer financing is a service that many small to big businesses need. Having more than one way for customers to pay you for your services provides more flexibility and opportunities. It turns a reluctant customer into a certain customer. But customer financing can also end up being a lousy investment depending on the financing company you reach out to. All such companies ask for a financial cut, so if you’re...

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Launching a new product (or entering a new market, for that matter), isn’t easy. How can you ensure that you’ll hit the right KPIs and achieve your broader business goals? For that very reason, in order to improve their odds, businesses leverage a tool known as a GTM strategy (go-to-market strategy). With an effective GTM strategy, you can reduce your time to market, increase adoption rates/conversions, decrease chances of failure,...

Looking for the best Scrum Master Certifications to become a professional scrum master? Today, Scrum is one of the most popular and widely used software development methodologies. Many Agile organizations use the Scrum framework due to the advantages it brings. Companies boost their dynamic development processes by building Scrum teams that empower individual team members. Scrum Masters lead Scrum teams in order to deliver sustained value to clients. In order...

Corporate Compliance HQ is building the world’s most trusted resource for corporate compliance professionals. Background: We began working with a software company that needs to break into the Corporate Compliance industry. We helped them create one of the largest communities in corporate compliance in less than a year. To learn more, visit here: https://corporatecompliancehq.org/

Customer satisfaction is the ultimate measure of business success. Zero negative experiences and a set of positive customer satisfaction metrics throughout the customer’s journey are the Holy Grail for any company. This is particularly true in a day and age when there are always competitors around the corner to take your customers.  This calls for ensuring that your customers are very satisfied with your brand. But, how do you measure customer satisfaction? How do you know what...

In a world where your customers have potentially hundreds of other options to choose from, conversions alone aren’t enough. As a result, every other business is doubling down on customer onboarding – a systematic way of building a long-term relationship with new customers and reducing churn. Thanks to the wide-scale availability of resources and new tech, the concept of monopolies is coming to an end. Today, most industries/niches have multiple...

The digital marketing industry was revamped when the concept of SaaS businesses was introduced. A business model based on cloud architecture, marketing automation, and niche target audiences was bound to shake the business world. This has created a need for SaaS marketing, since typical marketing approaches aren’t good enough for SaaS products. According to Statista, the global SaaS industry will be valued at $157 billion in 2020. The success of...

People will pay for what they consider a good product, one that somehow improves their life. But, making such a product and building the confidence of consumers in it is easier said than done. This is why value based pricing is the Holy Grail of pricing models. It’s a pricing strategy behind some of the world’s biggest companies.  It’s the key to a dream profit margin. It’s also a double-edged sword that can make...

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Scaled Product Manager HQ from 15,000 organic visitors/month to 50,000/month. Product Manager HQ is the top training program and community for Product Managers. They have over 30,000 members. Background: We redesigned the site and redirect the old URL structure of every post to a new one. We created a job directory, a new course, and new content. Growth Strategy: In the first four months, we acquired over 50+ backlinks, produced...

HR University is a global HR training platform and community. HR University currently offers an HR Generalist Certification and will soon be offering a HR Business Partner certification. Background: We founded HR University in March, 2020. The mission of HR University is to empower HR leaders and professionals across the globe with the tools and resources they need to succeed. Growth Strategy: We we developed the website, created 30 blog...

We’re looking to help entrepreneurs solve the world’s problems faster by giving them the resources to better build their technology company. Mission To empower founders with the best growth and product resources to scale software companies. Today, we are a team of almost thirty individuals around the world. What does ‘scaling intelligently’ mean? Founders need to cut through the noise to drive real growth for their companies.  As product marketers...

Every SaaS company starts with one clear goal, and wants to conquer that goal by any means necessary. While that is admirable, it’s a recipe for doom. This mindset ignores things like your mission, vision, a proper customer acquisition cost (CAC) formula, marketing expenses, and much more. That is why SaaS companies usually see a disparity in their growth rates. A SaaS company that has a growth rate of less...

Technical Writer HQ is building the world’s most trusted resource for technical writing. Background: In the first six months, we went from 0 – 100K in ARR. If you’re interested in learning more, visit https://technicalwriterhq.com/

Are you looking for the best knowledge management certifications? With the rise in the demand for knowledge managers, the significance of knowledge management certificates has also increased. Knowledge is the key resource in any organization. Knowledge management certification enables KM professionals to leverage this resource and succeed in the competitive market. It also helps them to identify the gaps in their knowledge and take steps to fill those gaps. You...

Want to go for HR management certification? That’s a fantastic idea. You might have been climbing up the ladder for years but still feel that something is missing from your credential. Or simply want to add a new feather in the cap of your professional profile. In either case, human resources certification is the answer. Getting an HR management certificate from a reputable institute can boost you up to the...

The SaaS industry has undoubtedly been one of the most unpredictable industries. This makes it hard to keep up with, despite the fact that it’s also one of the fasted-growing industries in the world. However, you can make sense of it all (and your SaaS business) by using key SaaS metrics. I personally managed to leverage these metrics and take FutureFuel’s organic traffic from 0-100,000 monthly visitors – in only...

Maintenance Manager HQ is building the world’s most trusted resource for maintenance management. Background We partnered as investors with a maintenance software company to build out Maintenance Manager HQ. You can learn more here: https://maintenancemanagerhq.com/  

Interested in getting an HR analyst Certification? That’s a fantastic Idea. Enriching your credentials, learning new skills, and making yourself more marketable are challenging in today’s human resource landscape. A well-recognized HR analytics certification is a great way to validate your expertise, expand your professional network and advance your career. If you want to excel in HR analytics, you should consider pursuing a certification that helps you develop your skills...

Trying out a new marketing strategy always works if you understand your customers. That understanding usually comes from existing customers, but that doesn’t always mean it’ll work for new customers, as well. That’s why customer lifecycle marketing is a good approach and answer to this dilemma. Customer lifecycle marketing basically breaks down a customer’s journey into lifecycle stages. Each stage represents the customer’s interaction with your product, company, or service...

Want to get an HR generalist certification? That’s a great thought. The role of human resource experts is evolving, and it is becoming more and more complex. That’s why it’s vital for professionals to stay up-to-date with the latest trends and practices. If you want to serve in the best way as an HR generalist, you need to possess the right skills and competencies. HR generalist certification can help you...

Do you want the best HR business partner certification? Well, go ahead. As an HR professional, you know that having the right certification can make all the difference in your career. But with so many options available, which certification should you choose? In this article will discuss the best human resources business partner certifications of 2023 and what to expect from each one. We’ll also provide reviews and pricing information...

Squibler is a SaaS company that we started in 2019 to help people write books, screenplays, and short stories. Background When we created Squibler, a writing software, the goal was to create the best writing software for books writers, screenplay writers, and short story writers. To do so, it required lots of segmentation and personalization of the customer journey. Growth Strategy Early on, we realized the majority of our users...

Are you looking for the leading discrimination training programs in 2023? Discrimination can be a difficult and painful experience, whether in the workplace or elsewhere. As such, we must create spaces for people to learn about discrimination and how to avoid it. Whether a business owner or an employee looking for the best discrimination training programs, this post is for you! We’ll review some of the top programs available today...

A modern business needs skilled and creative professionals to fill its marketing department. But at times, the internal team requires additional supervision and outside perspective on their efforts. That’s where a marketing consultant comes into the picture. With social, economic, and political ambiguity in almost every industry, marketing consultants are high in demand. Using their expertise, these outside professionals help businesses scale with growth strategies and actionable marketing plans. If...

Are you interested in product management bootcamps? Product management is a highly demanding job that requires understanding the entire product life-cycle. This means that product managers need to have strong business skills, technical knowledge, and excellent interpersonal skills.  Product management bootcamps teach these crucial skill sets in a short period of time. In this post, you’ll get a list of the best bootcamps for product managers to decide which one is...