Hire a SEO Expert Today

The Product Company is an invite-only community of expert marketers, vetted and trained. Top business owners and start-up founders hire SEO experts from The Product Company for link building, keyword research, SEO audits, and other aspects of search engine optimization.

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SEO Expert

United States
The Product Company Member

Victoria Naef is an SEO specialist, as well as, a digital marketing and project management expert. She has worked with and for companies in the education, finance, and…

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SEO Expert

United States
The Product Company Member

Jason Atkins is an SEO expert and advisor who has worked in the SEO industry for years. His number one selling point is that he can provide the same level…

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SEO Expert

United States
The Product Company Member

Suumit Shah is an SEO wizard who’s an expert in technical SEO. He has worked with several SaaS companies, eCommerce sites, and other high-profile websites over the years. He initially worked as…

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SEO Expert

United States
The Product Company Member

Finn Thompson is an SEO expert, search engine marketer, and social media expert. He also has extensive experience in technical writing and high quality content development…

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SEO Expert

United States
The Product Company Member

Buzz Mendes is an SEO professional and a digital marketing consultant who also specializes in email marketing, social media, PPC, Google Analytics, blogging, and copywriting…

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SEO Expert

United States
The Product Company Member

Timothy Smith is an SEO expert who has extensive experience in web page design and online marketing. He has a degree in Marketing Management and a BBA from the University of Phoenix…

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Resources to Hire
SEO Experts

Job Description Template



DevTeam: 3X Inbound Monthly Leads in 6 Months

DevTeam: 3X Inbound Monthly Leads in 6 Months

DevTeam is a platform to help people find the best developers and development teams. Background: We began working with DevTeam…


“Knowing cool growth hacks doesn’t make you a great marketer. They practice what they preach, both for their own brand and for various clients.”

Julias Baron, Head of Growth

@ Bud.com

“They provide the most actionable resources and have a one-of-a-kind community for connecting professionals.”

Bruno Estrella, Growth Manager

@ Webflow

“They provide the most actionable resources and have a one-of-a-kind community for connecting professionals.”

Lucy Zhao, Senior Growth Marketer

@ Uber Eats

How to Hire a SEO Expert through The Product Company


Your Vision

An SEO expert will work with you to understand your goals, marketing needs, and team structure.

Work With Vetted Marketers

We'll put you in touch with the right SEO expert for your project.

Talent-Product Fit

Work only with SEO experts who have case studies relevant to your vision, ensuring you work with the best for the job.


At The Product Company, we vet our organic SEO experts to ensure we only match you with top-skilled marketers. You’ll work with SEO experts (never salespeople) to understand your goals, technical needs, and team dynamics. What you get is expert vetted SEO talent from our network, custom matched to fit your company goals.

Depending on availability and how fast you can progress, you could start working with an expert within 48 hours of signing up.

We make sure that each engagement between you and your expert begins with a trial period of up to two weeks. This means that you have time to confirm the engagement will be successful. If you’re completely satisfied with the results, we’ll bill you for the time and continue the engagement for as long as you’d like. If you’re not completely satisfied, you won’t be billed. From there, we can either part ways, or we can provide you with another expert who may be a better fit and with whom we will begin a second, no-risk trial.

An SEO expert is responsible for optimizing the website (and the overall presence) of a business to make it rank higher for relevant keyphrases on search engines including, Google, Bing, and Yahoo!.

They do that through “on-page optimization,” which involves adjusting the speed, content, overall user-experience, and other variables according to the best practices (and consistently analyzing data to look for shortcomings).

But that’s not even half of what the job entails – SEO experts also create and execute link building and outreach strategies for off-page SEO purposes.

Through their efforts, they try to increase the organic traffic, total time the visitors stay on their websites, the total number of (quality) backlinks, and other key metrics, which the search engine algorithms count as “signals” for ranking them higher.

Search engine optimization is very technical in nature and requires a lot of experimentation.

Here is a list of all of the main/prerequisite skills that an SEO expert should have:

  • Keyword researching
  • SEO tools (any major platform)
  • Web analytics
  • Web content management
  • Content auditing
  • Backlink auditing
  • Basic HTML
  • Email marketing

In addition to the above, SEO experts should also be good at critical thinking, attention to detail, flexibility/adaptability, decision making, and team work.

There’s no one-size-fits-all pathway to becoming an SEO expert.

Since search engine optimization requires a mix of technical and soft skills, the journey you take might be different than what someone else takes. For instance, you might already know a bit of coding, but don’t know about the basic SEO principles.

That being said, here are the steps that someone with absolutely no knowledge of SEO should take:

  • Enroll yourself in a free online certification SEO course that helps build a solid foundation. Once you’re done with that, find an advanced course that helps you further expand your knowledge.
  • Follow the blogs and newsletters of industry-leading SEOs (Brian Dean, Rand Fishkin, etc.) and agencies/publications/companies (like Moz, Search Engine Journal, Search Engine Land, etc.).
  • Learn about other skills, such as email marketing (which will help you with content outreach), basic HTML coding, and link building.
  • Join an SEO agency as an intern or a trainee SEO. This will help you gain tangible experience and understand the challenges that are not always discussed in the courses and guides.
  • Work on projects as an independent SEO expert. The more projects you work at, the better you’ll get at your job.
  • Share your credentials and experience with the world on LinkedIn and other online platforms.

Last but not least, since SEO is an ever-evolving field, it’s crucial that you keep a pulse on the industry. Follow industry leaders on social media, subscribe to their blogs and newsletters, and attend industry events.

The salary of an SEO depends on the relative seniority level of the title, which tend to vary from company to company.

However, on a mid-level position, an SEO can earn around $49,589/year on average in the US.

While hiring an SEO, you need to be extra careful that they have ample experience, know the basics, and are aware of the latest industry trends.

This is because with SEO, you might not see any results until several months (sometimes a whole year). And it’s only later that companies can find out if they picked the right person for the job.

By hiring a pre-vetted SEO expert, you can make sure that the person you’re investing on will guarantee promising results.

Top SEO experts are in high demand: